{"title":"Newborn Swaddles","description":"\u003cp\u003eSwaddling your newborn can help them sleep and settle more easily. Shop our wide range of newborn swaddles in easy-to-use fitted styles or versatile muslin and stretchy swaddle styles.\u003c\/p\u003e","products":[{"product_id":"the-sleep-store-basics-stretch-swaddle-blue-skies","title":"Basics Stretch Swaddle - Blue Skies","description":"\u003cdiv\u003eThe Basics range is made with gorgeously soft fabric and beautiful designs! \u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eThese super soft stretch cotton wraps, at 100cm x 100cm, are very versatile and certainly not just for little newborns! You can use them for swaddling or as a blanket in the bassinet, pram or car seat. They also make a beautiful baby shower gift! \u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eMade from 100% Cotton.\u003c\/div\u003e","brand":"The Sleep Store","offers":[{"title":"100 x 100cm","offer_id":48762279559412,"sku":"1C-BB-SS-BSK-100","price":14.95,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0816\/2584\/1908\/files\/1C-BB-SS-BSK_zoom_1.jpg?v=1782368906"},{"product_id":"the-sleep-store-basics-stretch-swaddle-chalk-boho-sky","title":"Basics Stretch Swaddle - Chalk Boho Sky","description":"\u003cdiv\u003eThe Basics range is made with gorgeously soft fabric and beautiful designs! \u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eThese super soft stretch cotton wraps, at 100cm x 100cm, are very versatile and certainly not just for little newborns! You can use them for swaddling or as a blanket in the bassinet, pram or car seat. They also make a beautiful baby shower gift! \u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eMade from 100% Cotton.\u003c\/div\u003e","brand":"The Sleep Store","offers":[{"title":"100 x 100cm","offer_id":48762279723252,"sku":"1C-BB-SS-CBS-100","price":14.95,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0816\/2584\/1908\/files\/1C-BB-SS-CBS_zoom_2.jpg?v=1782368910"},{"product_id":"the-sleep-store-basics-stretch-swaddle-floral-ditsy","title":"Basics Stretch Swaddle - Floral Ditsy","description":"\u003cdiv\u003eThe Basics range is made with gorgeously soft fabric and beautiful designs! \u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eThese super soft stretch cotton wraps, at 100cm x 100cm, are very versatile and certainly not just for little newborns! You can use them for swaddling or as a blanket in the bassinet, pram or car seat. They also make a beautiful baby shower gift! \u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eMade from 100% Cotton.\u003c\/div\u003e","brand":"The Sleep Store","offers":[{"title":"100 x 100cm","offer_id":48762279887092,"sku":"1C-BB-SS-FLD-100","price":14.95,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0816\/2584\/1908\/files\/1C-BB-SS-FLD_zoom_1.jpg?v=1782368911"},{"product_id":"the-sleep-store-basics-stretch-swaddle-lilac-daisy","title":"Basics Stretch Swaddle - Lilac Daisy","description":"\u003cdiv\u003eThe Basics range is made with gorgeously soft fabric and beautiful designs! \u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eThese super soft stretch cotton wraps, at 100cm x 100cm, are very versatile and certainly not just for little newborns! You can use them for swaddling or as a blanket in the bassinet, pram or car seat. They also make a beautiful baby shower gift! \u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eMade from 100% Cotton.\u003c\/div\u003e","brand":"The Sleep Store","offers":[{"title":"100 x 100cm","offer_id":48762280018164,"sku":"1C-BB-SS-LD-100","price":14.95,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0816\/2584\/1908\/files\/1C-BB-SS-LD_zoom_1.jpg?v=1782368906"},{"product_id":"the-sleep-store-basics-stretch-swaddle-lemon-daisy","title":"Basics Stretch Swaddle - Lemon Daisy","description":"\u003cdiv\u003eThe Basics range is made with gorgeously soft fabric and beautiful designs! \u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eThese super soft stretch cotton wraps, at 100cm x 100cm, are very versatile and certainly not just for little newborns! You can use them for swaddling or as a blanket in the bassinet, pram or car seat. They also make a beautiful baby shower gift! \u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eMade from 100% Cotton.\u003c\/div\u003e","brand":"The Sleep Store","offers":[{"title":"100 x 100cm","offer_id":48762280182004,"sku":"1C-BB-SS-LED-100","price":14.95,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0816\/2584\/1908\/files\/Baby_Basic_Lemon_Daisy_Swaddle_1.jpg?v=1782368912"},{"product_id":"the-sleep-store-basics-stretch-swaddle-mist-boho-sky","title":"Basics Stretch Swaddle - Mist Boho Sky","description":"\u003cdiv\u003eThe Basics range is made with gorgeously soft fabric and beautiful designs! \u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eThese super soft stretch cotton wraps, at 100cm x 100cm, are very versatile and certainly not just for little newborns! You can use them for swaddling or as a blanket in the bassinet, pram or car seat. They also make a beautiful baby shower gift! \u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eMade from 100% Cotton.\u003c\/div\u003e","brand":"The Sleep Store","offers":[{"title":"100 x 100cm","offer_id":48762280345844,"sku":"1C-BB-SS-MBS-100","price":14.95,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0816\/2584\/1908\/files\/1C-BB-SS-MBS_zoom_2.jpg?v=1782368912"},{"product_id":"the-sleep-store-basics-stretch-swaddle-milk-bunny","title":"Basics Stretch Swaddle - Milk Bunny","description":"\u003cdiv\u003eThe Basics range is made with gorgeously soft fabric and beautiful designs! \u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eThese super soft stretch cotton wraps, at 100cm x 100cm, are very versatile and certainly not just for little newborns! You can use them for swaddling or as a blanket in the bassinet, pram or car seat. They also make a beautiful baby shower gift! \u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eMade from 100% Cotton.\u003c\/div\u003e","brand":"The Sleep Store","offers":[{"title":"100 x 100cm","offer_id":48762280607988,"sku":"1C-BB-SS-MLB-100","price":14.95,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0816\/2584\/1908\/files\/1C-BB-SS-MLB_zoom_2.jpg?v=1782368916"},{"product_id":"the-sleep-store-basics-stretch-swaddle-seafoam","title":"Basics Stretch Swaddle - Seafoam","description":"\u003cdiv\u003eThe Basics range is made with gorgeously soft fabric and beautiful designs! \u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eThese super soft stretch cotton wraps, at 100cm x 100cm, are very versatile and certainly not just for little newborns! You can use them for swaddling or as a blanket in the bassinet, pram or car seat. They also make a beautiful baby shower gift! \u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eMade from 100% Cotton.\u003c\/div\u003e","brand":"The Sleep Store","offers":[{"title":"100 x 100cm","offer_id":48762281001204,"sku":"1C-BB-SS-SF-100","price":14.95,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0816\/2584\/1908\/files\/1C-BB-SS-SF_zoom_1.jpg?v=1782368917"},{"product_id":"the-sleep-store-basics-stretch-swaddle-seafoam-wave","title":"Basics Stretch Swaddle - Seafoam Wave","description":"\u003cdiv\u003eThe Basics range is made with gorgeously soft fabric and beautiful designs! \u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eThese super soft stretch cotton wraps, at 100cm x 100cm, are very versatile and certainly not just for little newborns! You can use them for swaddling or as a blanket in the bassinet, pram or car seat. They also make a beautiful baby shower gift! \u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eMade from 100% Cotton.\u003c\/div\u003e","brand":"The Sleep Store","offers":[{"title":"100 x 100cm","offer_id":48762281197812,"sku":"1C-BB-SS-SFW-100","price":14.95,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0816\/2584\/1908\/files\/1C-BB-SS-SFW_zoom_1.jpg?v=1782368918"},{"product_id":"the-sleep-store-basics-stretch-swaddle-tan-checkerboard","title":"Basics Stretch Swaddle - Tan Checkerboard","description":"\u003cdiv\u003eThe Basics range is made with gorgeously soft fabric and beautiful designs! \u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eThese super soft stretch cotton wraps, at 100cm x 100cm, are very versatile and certainly not just for little newborns! You can use them for swaddling or as a blanket in the bassinet, pram or car seat. They also make a beautiful baby shower gift! \u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eMade from 100% Cotton.\u003c\/div\u003e","brand":"The Sleep Store","offers":[{"title":"100 x 100cm","offer_id":48762281328884,"sku":"1C-BB-SS-TC-100","price":14.95,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0816\/2584\/1908\/files\/1C-BB-SS-TC_zoom_1.jpg?v=1782368922"},{"product_id":"the-sleep-store-basics-stretch-swaddle-white","title":"Basics Stretch Swaddle - White","description":"\u003cdiv\u003eThe Basics range is made with gorgeously soft fabric and beautiful designs! \u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eThese super soft stretch cotton wraps, at 100cm x 100cm, are very versatile and certainly not just for little newborns! You can use them for swaddling or as a blanket in the bassinet, pram or car seat. They also make a beautiful baby shower gift! \u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eMade from 100% Cotton.\u003c\/div\u003e","brand":"The Sleep Store","offers":[{"title":"100 x 100cm","offer_id":48762281525492,"sku":"1C-BB-SS-WHI-100","price":14.95,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0816\/2584\/1908\/files\/1C-BB-SS-WHI_zoom_1.jpg?v=1782368921"},{"product_id":"the-sleep-store-merino-jersey-blanket-honey-stripe","title":"Merino Jersey Blanket - Honey Stripe","description":"\u003cdiv\u003eThe generously sized Jersey Merino Swaddle Blanket is a very versatile blanket, and certainly not just for little newborns! You can use them for swaddling, as a blanket in the bassinet or cot and they are also lovely for snuggling under on the sofa. They also make a beautiful baby shower present. Made from 100% extra fine single jersey New Zealand merino wool, this blanket has a beautifully soft, tee shirt-like feel with a gentle stretch. They are nice and stretchy with high retention allowing your swaddle to spring back and keep its shape.\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eMerino is naturally temperature regulating and moisture wicking, helping babies stay cosy without overheating. It keeps warmth in when it's cool, releases heat when it's warm, and helps reduce that clammy feeling that can make babies uncomfortable.\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eThis blanket is sized 100 x 100cm and comes in a range of colours to match back to the rest of the Jersey Merino range.\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003cdiv\u003eAt The Sleep Store, we are passionate about helping new babies, children and parents sleep better, which is why we've developed our exclusive range of 100% Merino clothing and sleepwear. Layers of Merino are an essential tool in helping children sleep better during the cooler months and our range of merino separates offers versatility for a wide range of ages and stages.\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\u003cspan style=\"font-weight: bold;\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eAwards\u003c\/span\u003e\u003cbr\u003eOHBaby! Awards 2024 - SILVER WINNER - Best Baby Merino - The Sleep Store\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan style=\"font-weight: bold;\"\u003eOHBaby! Awards 2022 - SILVER WINNER - Best Baby Merino - The Sleep Store\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/div\u003e","brand":"The Sleep Store","offers":[{"title":"100 x 100cm","offer_id":48762383368436,"sku":"1C-JM-SB-HNS-100","price":79.95,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0816\/2584\/1908\/files\/1C-JM-SB-HNS-100_1.jpg?v=1786409608"},{"product_id":"the-sleep-store-merino-jersey-blanket-sea-stripe","title":"Merino Jersey Blanket - Sea Stripe","description":"\u003cdiv\u003eThe generously sized Jersey Merino Swaddle Blanket is a very versatile blanket, and certainly not just for little newborns! You can use them for swaddling, as a blanket in the bassinet or cot and they are also lovely for snuggling under on the sofa. They also make a beautiful baby shower present. Made from 100% extra fine single jersey New Zealand merino wool, this blanket has a beautifully soft, tee shirt-like feel with a gentle stretch. They are nice and stretchy with high retention allowing your swaddle to spring back and keep its shape.\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eMerino is naturally temperature regulating and moisture wicking, helping babies stay cosy without overheating. It keeps warmth in when it's cool, releases heat when it's warm, and helps reduce that clammy feeling that can make babies uncomfortable.\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eThis blanket is sized 100 x 100cm and comes in a range of colours to match back to the rest of the Jersey Merino range.\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003cdiv\u003eAt The Sleep Store, we are passionate about helping new babies, children and parents sleep better, which is why we've developed our exclusive range of 100% Merino clothing and sleepwear. Layers of Merino are an essential tool in helping children sleep better during the cooler months and our range of merino separates offers versatility for a wide range of ages and stages.\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\u003cspan style=\"font-weight: bold;\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eAwards\u003c\/span\u003e\u003cbr\u003eOHBaby! Awards 2024 - SILVER WINNER - Best Baby Merino - The Sleep Store\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan style=\"font-weight: bold;\"\u003eOHBaby! Awards 2022 - SILVER WINNER - Best Baby Merino - The Sleep Store\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/div\u003e","brand":"The Sleep Store","offers":[{"title":"100 x 100cm","offer_id":48762383827188,"sku":"1C-JM-SB-SES-100","price":79.95,"currency_code":"NZD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0816\/2584\/1908\/files\/1C-JM-SB-SES-100_1.jpg?v=1786409606"},{"product_id":"the-sleep-store-merino-deluxe-rib-baby-swaddle-blanket-blush","title":"Merino Deluxe Rib Baby Swaddle Blanket - Blush","description":"\u003cdiv\u003eThe Sleep Store Deluxe Merino Swaddle Blanket is a beautifully soft, premium essential designed to support calm, comfortable sleep from the very beginning. This generously sized 100 x 100cm swaddle offers the warmth, breathability, and reassurance that merino is known for, making it ideal for newborns and young babies.\u003c\/div\u003e\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\u003cdiv\u003eSwaddling helps recreate the snug, secure feeling of the womb, which can reduce the startle reflex and encourage longer, more settled sleep. Made from 100% New Zealand Merino Wool rib knit fabric, this swaddle naturally regulates your baby’s temperature, helping keep them warm without overheating and comfortable through changing conditions. This makes it especially well suited to cooler months, or for parents who want a natural fibre they can rely on day and night.\u003cbr\u003e\u003cbr\u003eThe generous square size makes swaddling easier, whether you’re learning for the first time or already confident with your wrap. As your baby grows, this swaddle continues to be incredibly versatile. Use it as a light blanket in the bassinet or cot, a cosy layer in the pram, a soft surface for tummy time, or a comforting wrap when you’re out and about.\u003c\/div\u003e\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\u003cdiv\u003eAt The Sleep Store, we’re passionate about helping children sleep better, and merino plays a big role in that. Often called the “miracle fibre”, merino is naturally temperature regulating, moisture wicking, odour resistant, and even naturally fire retardant. It helps children stay warm in winter, cool in warmer conditions, and comfortable without waking up clammy – all with the added bonus of needing less frequent washing.\u003c\/div\u003e\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\u003cdiv\u003e\u003cspan style=\"font-style: italic;\"\u003e\u003cspan style=\"font-weight: bold;\"\u003eAbout the Deluxe Merino Range\u003c\/span\u003e\u003cbr\u003eThe Sleep Store Deluxe Merino range is designed to deliver superior warmth, comfort, and durability for growing babies, toddlers, and children. Made from luscious 220gsm, 100% merino rib fabric, this range is thicker, warmer, and more hard-wearing than many alternatives on the market. Naturally temperature regulating and breathable, Deluxe Merino helps keep little bodies cosy in winter without overheating as they move and play. Soft, stretchy, and made to last, it’s the perfect layering range for better sleep and everyday warmth.\u003c\/span\u003e\u003c\/div\u003e\u003cdiv\u003e\u003cspan style=\"font-style: italic;\"\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/div\u003e\u003cdiv\u003e\n\u003cdiv\u003e\u003cdiv\u003e\n\u003cdiv\u003e\u003cspan style=\"font-weight: bold;\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eAwards\u003c\/span\u003e\u003cbr\u003eOHBaby! Awards 2024 - SILVER WINNER - Best Baby Merino - The Sleep Store\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan style=\"font-weight: bold;\"\u003eOHBaby! Awards 2022 - SILVER WINNER - Best Baby Merino - The Sleep Store\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/div\u003e\u003c\/div\u003e\n\u003cbr\u003e\n\u003c\/div\u003e","brand":"The Sleep Store","offers":[{"title":"100 x 100cm","offer_id":48762397589748,"sku":"1C-CHMDRSB-BLH-100","price":69.95,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0816\/2584\/1908\/files\/1C-CHMDRSB-BLH_1.jpg?v=1782369254"},{"product_id":"the-sleep-store-merino-deluxe-rib-baby-swaddle-blanket-ecru","title":"Merino Deluxe Rib Baby Swaddle Blanket - Ecru","description":"\u003cdiv\u003eThe Sleep Store Deluxe Merino Swaddle Blanket is a beautifully soft, premium essential designed to support calm, comfortable sleep from the very beginning. This generously sized 100 x 100cm swaddle offers the warmth, breathability, and reassurance that merino is known for, making it ideal for newborns and young babies.\u003c\/div\u003e\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\u003cdiv\u003eSwaddling helps recreate the snug, secure feeling of the womb, which can reduce the startle reflex and encourage longer, more settled sleep. Made from 100% New Zealand Merino Wool rib knit fabric, this swaddle naturally regulates your baby’s temperature, helping keep them warm without overheating and comfortable through changing conditions. This makes it especially well suited to cooler months, or for parents who want a natural fibre they can rely on day and night.\u003cbr\u003e\u003cbr\u003eThe generous square size makes swaddling easier, whether you’re learning for the first time or already confident with your wrap. As your baby grows, this swaddle continues to be incredibly versatile. Use it as a light blanket in the bassinet or cot, a cosy layer in the pram, a soft surface for tummy time, or a comforting wrap when you’re out and about.\u003c\/div\u003e\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\u003cdiv\u003eAt The Sleep Store, we’re passionate about helping children sleep better, and merino plays a big role in that. Often called the “miracle fibre”, merino is naturally temperature regulating, moisture wicking, odour resistant, and even naturally fire retardant. It helps children stay warm in winter, cool in warmer conditions, and comfortable without waking up clammy – all with the added bonus of needing less frequent washing.\u003c\/div\u003e\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\u003cdiv\u003e\u003cspan style=\"font-style: italic;\"\u003e\u003cspan style=\"font-weight: bold;\"\u003eAbout the Deluxe Merino Range\u003c\/span\u003e\u003cbr\u003eThe Sleep Store Deluxe Merino range is designed to deliver superior warmth, comfort, and durability for growing babies, toddlers, and children. Made from luscious 220gsm, 100% merino rib fabric, this range is thicker, warmer, and more hard-wearing than many alternatives on the market. Naturally temperature regulating and breathable, Deluxe Merino helps keep little bodies cosy in winter without overheating as they move and play. Soft, stretchy, and made to last, it’s the perfect layering range for better sleep and everyday warmth.\u003c\/span\u003e\u003c\/div\u003e\u003cdiv\u003e\u003cspan style=\"font-style: italic;\"\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/div\u003e\u003cdiv\u003e\n\u003cdiv\u003e\u003cdiv\u003e\n\u003cdiv\u003e\u003cspan style=\"font-weight: bold;\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eAwards\u003c\/span\u003e\u003cbr\u003eOHBaby! Awards 2024 - SILVER WINNER - Best Baby Merino - The Sleep Store\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan style=\"font-weight: bold;\"\u003eOHBaby! Awards 2022 - SILVER WINNER - Best Baby Merino - The Sleep Store\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/div\u003e\u003c\/div\u003e\n\u003cbr\u003e\n\u003c\/div\u003e","brand":"The Sleep Store","offers":[{"title":"100 x 100cm","offer_id":48762397884660,"sku":"1C-CHMDRSB-EC-100","price":69.95,"currency_code":"NZD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0816\/2584\/1908\/files\/1C-CHMDRSB-EC_1.jpg?v=1782369254"},{"product_id":"the-sleep-store-merino-deluxe-rib-baby-swaddle-blanket-soft-sky","title":"Merino Deluxe Rib Baby Swaddle Blanket - Soft Sky","description":"\u003cdiv\u003eThe Sleep Store Deluxe Merino Swaddle Blanket is a beautifully soft, premium essential designed to support calm, comfortable sleep from the very beginning. This generously sized 100 x 100cm swaddle offers the warmth, breathability, and reassurance that merino is known for, making it ideal for newborns and young babies.\u003c\/div\u003e\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\u003cdiv\u003eSwaddling helps recreate the snug, secure feeling of the womb, which can reduce the startle reflex and encourage longer, more settled sleep. Made from 100% New Zealand Merino Wool rib knit fabric, this swaddle naturally regulates your baby’s temperature, helping keep them warm without overheating and comfortable through changing conditions. This makes it especially well suited to cooler months, or for parents who want a natural fibre they can rely on day and night.\u003cbr\u003e\u003cbr\u003eThe generous square size makes swaddling easier, whether you’re learning for the first time or already confident with your wrap. As your baby grows, this swaddle continues to be incredibly versatile. Use it as a light blanket in the bassinet or cot, a cosy layer in the pram, a soft surface for tummy time, or a comforting wrap when you’re out and about.\u003c\/div\u003e\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\u003cdiv\u003eAt The Sleep Store, we’re passionate about helping children sleep better, and merino plays a big role in that. Often called the “miracle fibre”, merino is naturally temperature regulating, moisture wicking, odour resistant, and even naturally fire retardant. It helps children stay warm in winter, cool in warmer conditions, and comfortable without waking up clammy – all with the added bonus of needing less frequent washing.\u003c\/div\u003e\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\u003cdiv\u003e\u003cspan style=\"font-style: italic;\"\u003e\u003cspan style=\"font-weight: bold;\"\u003eAbout the Deluxe Merino Range\u003c\/span\u003e\u003cbr\u003eThe Sleep Store Deluxe Merino range is designed to deliver superior warmth, comfort, and durability for growing babies, toddlers, and children. Made from luscious 220gsm, 100% merino rib fabric, this range is thicker, warmer, and more hard-wearing than many alternatives on the market. Naturally temperature regulating and breathable, Deluxe Merino helps keep little bodies cosy in winter without overheating as they move and play. Soft, stretchy, and made to last, it’s the perfect layering range for better sleep and everyday warmth.\u003c\/span\u003e\u003c\/div\u003e\u003cdiv\u003e\u003cspan style=\"font-style: italic;\"\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/div\u003e\u003cdiv\u003e\n\u003cdiv\u003e\u003cdiv\u003e\n\u003cdiv\u003e\u003cspan style=\"font-weight: bold;\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eAwards\u003c\/span\u003e\u003cbr\u003eOHBaby! Awards 2024 - SILVER WINNER - Best Baby Merino - The Sleep Store\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan style=\"font-weight: bold;\"\u003eOHBaby! Awards 2022 - SILVER WINNER - Best Baby Merino - The Sleep Store\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/div\u003e\u003c\/div\u003e\n\u003cbr\u003e\n\u003c\/div\u003e","brand":"The Sleep Store","offers":[{"title":"100 x 100cm","offer_id":48762412466420,"sku":"1C-CHMDRSB-SFS-100","price":69.95,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0816\/2584\/1908\/files\/1C-CHMDRSB-SFK_1.jpg?v=1782369254"},{"product_id":"the-sleep-store-merino-deluxe-rib-baby-swaddle-blanket-sage","title":"Merino Deluxe Rib Baby Swaddle Blanket - Sage","description":"\u003cdiv\u003eThe Sleep Store Deluxe Merino Swaddle Blanket is a beautifully soft, premium essential designed to support calm, comfortable sleep from the very beginning. This generously sized 100 x 100cm swaddle offers the warmth, breathability, and reassurance that merino is known for, making it ideal for newborns and young babies.\u003c\/div\u003e\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\u003cdiv\u003eSwaddling helps recreate the snug, secure feeling of the womb, which can reduce the startle reflex and encourage longer, more settled sleep. Made from 100% New Zealand Merino Wool rib knit fabric, this swaddle naturally regulates your baby’s temperature, helping keep them warm without overheating and comfortable through changing conditions. This makes it especially well suited to cooler months, or for parents who want a natural fibre they can rely on day and night.\u003cbr\u003e\u003cbr\u003eThe generous square size makes swaddling easier, whether you’re learning for the first time or already confident with your wrap. As your baby grows, this swaddle continues to be incredibly versatile. Use it as a light blanket in the bassinet or cot, a cosy layer in the pram, a soft surface for tummy time, or a comforting wrap when you’re out and about.\u003c\/div\u003e\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\u003cdiv\u003eAt The Sleep Store, we’re passionate about helping children sleep better, and merino plays a big role in that. Often called the “miracle fibre”, merino is naturally temperature regulating, moisture wicking, odour resistant, and even naturally fire retardant. It helps children stay warm in winter, cool in warmer conditions, and comfortable without waking up clammy – all with the added bonus of needing less frequent washing.\u003c\/div\u003e\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\u003cdiv\u003e\u003cspan style=\"font-style: italic;\"\u003e\u003cspan style=\"font-weight: bold;\"\u003eAbout the Deluxe Merino Range\u003c\/span\u003e\u003cbr\u003eThe Sleep Store Deluxe Merino range is designed to deliver superior warmth, comfort, and durability for growing babies, toddlers, and children. Made from luscious 220gsm, 100% merino rib fabric, this range is thicker, warmer, and more hard-wearing than many alternatives on the market. Naturally temperature regulating and breathable, Deluxe Merino helps keep little bodies cosy in winter without overheating as they move and play. Soft, stretchy, and made to last, it’s the perfect layering range for better sleep and everyday warmth.\u003c\/span\u003e\u003c\/div\u003e\u003cdiv\u003e\u003cspan style=\"font-style: italic;\"\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/div\u003e\u003cdiv\u003e\n\u003cdiv\u003e\u003cdiv\u003e\n\u003cdiv\u003e\u003cspan style=\"font-weight: bold;\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eAwards\u003c\/span\u003e\u003cbr\u003eOHBaby! Awards 2024 - SILVER WINNER - Best Baby Merino - The Sleep Store\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan style=\"font-weight: bold;\"\u003eOHBaby! 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Thoughtfully designed for little ones from newborn to 4 months, it provides the familiar comfort of being swaddled while allowing for safe, restful sleep.\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eWe have designed this effective and excellent value swaddle to help your baby sleep swaddled in the early weeks and easily transition to a sleeping bag as their startle reflex wears off. You can also choose to use this with arms out from day one if you're not swaddling. It's also simple to use with one arm inside and one outside.\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eMade from certified organic cotton, this lightweight 0.2 tog fabric is beautifully soft, breathable, and perfect for warmer seasons or room temperatures between 24–27°C. It helps to regulate your baby’s body temperature naturally, keeping them comfortable without overheating.\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eYou can also use this in rooms 20-24 by adding merino layers inside the swaddle sleep bag, such as a merino bodysuit and warm merino gown or onesie.\u003cbr\u003e\u003cbr\u003eThe clever design features a front zip for quick and easy changes, and a zip guard to protect your baby’s skin and prevent accidental pinching. It can be worn as a sleeping bag or fitted swaddle. When worn as a fitted swaddle, the wings can be wrapped behind the shoulders and secured with a silent hook-and-loop closure, allowing you to swaddle your baby snugly without disturbing their sleep. 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It will help them settle more easily and sleep for a longer period. It's the perfect combination of a fitted swaddle and an easy-to-use sleeping bag. Thoughtfully designed for little ones from newborn to 4 months, it provides the familiar comfort of being swaddled while allowing for safe, restful sleep.\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eWe have designed this effective and excellent value swaddle to help your baby sleep swaddled in the early weeks and easily transition to a sleeping bag as their startle reflex wears off. You can also choose to use this with arms out from day one if you're not swaddling. It's also simple to use with one arm inside and one outside.\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eMade from certified organic cotton, this lightweight 0.2 tog fabric is beautifully soft, breathable, and perfect for warmer seasons or room temperatures between 24–27°C. It helps to regulate your baby’s body temperature naturally, keeping them comfortable without overheating.\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eYou can also use this in rooms 20-24 by adding merino layers inside the swaddle sleep bag, such as a merino bodysuit and warm merino gown or onesie.\u003cbr\u003e\u003cbr\u003eThe clever design features a front zip for quick and easy changes, and a zip guard to protect your baby’s skin and prevent accidental pinching. It can be worn as a sleeping bag or fitted swaddle. When worn as a fitted swaddle, the wings can be wrapped behind the shoulders and secured with a silent hook-and-loop closure, allowing you to swaddle your baby snugly without disturbing their sleep. 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It helps to regulate your baby’s body temperature naturally, keeping them comfortable without overheating.\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eYou can also use this in rooms 20-24 by adding merino layers inside the swaddle sleep bag, such as a merino bodysuit and warm merino gown or onesie.\u003cbr\u003e\u003cbr\u003eThe clever design features a front zip for quick and easy changes, and a zip guard to protect your baby’s skin and prevent accidental pinching. It can be worn as a sleeping bag or fitted swaddle. When worn as a fitted swaddle, the wings can be wrapped behind the shoulders and secured with a silent hook-and-loop closure, allowing you to swaddle your baby snugly without disturbing their sleep. 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It will help them settle more easily and sleep for a longer period. It's the perfect combination of a fitted swaddle and an easy-to-use sleeping bag. Thoughtfully designed for little ones from newborn to 4 months, it provides the familiar comfort of being swaddled while allowing for safe, restful sleep.\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eWe have designed this effective and excellent value swaddle to help your baby sleep swaddled in the early weeks and easily transition to a sleeping bag as their startle reflex wears off. You can also choose to use this with arms out from day one if you're not swaddling. It's also simple to use with one arm inside and one outside.\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eMade from certified organic cotton, this lightweight 0.2 tog fabric is beautifully soft, breathable, and perfect for warmer seasons or room temperatures between 24–27°C. It helps to regulate your baby’s body temperature naturally, keeping them comfortable without overheating.\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eYou can also use this in rooms 20-24 by adding merino layers inside the swaddle sleep bag, such as a merino bodysuit and warm merino gown or onesie.\u003cbr\u003e\u003cbr\u003eThe clever design features a front zip for quick and easy changes, and a zip guard to protect your baby’s skin and prevent accidental pinching. It can be worn as a sleeping bag or fitted swaddle. When worn as a fitted swaddle, the wings can be wrapped behind the shoulders and secured with a silent hook-and-loop closure, allowing you to swaddle your baby snugly without disturbing their sleep. 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It will help them settle more easily and sleep for a longer period. It's the perfect combination of a fitted swaddle and an easy-to-use sleeping bag. Thoughtfully designed for little ones from newborn to 4 months, it provides the familiar comfort of being swaddled while allowing for safe, restful sleep.\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eWe have designed this effective and excellent value swaddle to help your baby sleep swaddled in the early weeks and easily transition to a sleeping bag as their startle reflex wears off. You can also choose to use this with arms out from day one if you're not swaddling. It's also simple to use with one arm inside and one outside.\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eMade from certified organic cotton, this lightweight 0.2 tog fabric is beautifully soft, breathable, and perfect for warmer seasons or room temperatures between 24–27°C. It helps to regulate your baby’s body temperature naturally, keeping them comfortable without overheating.\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eYou can also use this in rooms 20-24 by adding merino layers inside the swaddle sleep bag, such as a merino bodysuit and warm merino gown or onesie.\u003cbr\u003e\u003cbr\u003eThe clever design features a front zip for quick and easy changes, and a zip guard to protect your baby’s skin and prevent accidental pinching. It can be worn as a sleeping bag or fitted swaddle. When worn as a fitted swaddle, the wings can be wrapped behind the shoulders and secured with a silent hook-and-loop closure, allowing you to swaddle your baby snugly without disturbing their sleep. 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Made from the same much loved signature Woolbabe blend of 30 percent merino and 70 percent certified organic cotton, this gorgeous irregular rib fabric offers gentle stretch, soft structure and temperature regulation for safer, more comfortable sleep.\u003cbr\u003e\u003cbr\u003eDesigned to fit babies from newborn to 3 months, the Fitted Zip Swaddle creates a snug, womb-like feel that helps reduce startle reflex and supports longer, more settled rest. Its stretchy, breathable fabric makes it simple to achieve a secure wrap every time, without the bulk or complexity of traditional swaddling techniques.\u003cbr\u003e\u003c\/p\u003e\n\u003cdiv\u003eNaturally breathable and odour resistant, the merino and organic cotton blend keeps your baby cosy without overheating. Whether used for daytime naps or night-time sleep, this swaddle coordinates beautifully with the full Daydream collection, making it a thoughtful addition to any newborn wardrobe or baby shower gift.\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003cdiv\u003eSuitable from newborn until your baby shows signs of rolling.\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eWe are so happy to have this beautiful Woolbabe Rib Daydream Collection for you and your bub to love - the perfect Night and Day collection.\u003c\/div\u003e","brand":"Woolbabe","offers":[{"title":"NB - 3 months","offer_id":48762946289908,"sku":"1WCHZSDMXXX199","price":59.95,"currency_code":"NZD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0816\/2584\/1908\/files\/1WCHZSDMXXX_1.jpg?v=1782348498"},{"product_id":"woolbabe-merino-cotton-zip-swaddle-dune-marl","title":"Merino Cotton Zip Swaddle - Dune Marl","description":"\u003cp\u003eSettle your newborn with ease using the Woolbabe Fitted Zip Swaddle, a cosy essential in the Woolbabe Daydream Collection. Made from the same much loved signature Woolbabe blend of 30 percent merino and 70 percent certified organic cotton, this gorgeous irregular rib fabric offers gentle stretch, soft structure and temperature regulation for safer, more comfortable sleep.\u003cbr\u003e\u003cbr\u003eDesigned to fit babies from newborn to 3 months, the Fitted Zip Swaddle creates a snug, womb-like feel that helps reduce startle reflex and supports longer, more settled rest. Its stretchy, breathable fabric makes it simple to achieve a secure wrap every time, without the bulk or complexity of traditional swaddling techniques.\u003cbr\u003e\u003c\/p\u003e\n\u003cdiv\u003eNaturally breathable and odour resistant, the merino and organic cotton blend keeps your baby cosy without overheating. Whether used for daytime naps or night-time sleep, this swaddle coordinates beautifully with the full Daydream collection, making it a thoughtful addition to any newborn wardrobe or baby shower gift.\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003cdiv\u003eSuitable from newborn until your baby shows signs of rolling.\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eWe are so happy to have this beautiful Woolbabe Rib Daydream Collection for you and your bub to love - the perfect Night and Day collection.\u003c\/div\u003e","brand":"Woolbabe","offers":[{"title":"NB - 3 months","offer_id":48762946781428,"sku":"1WCHZSDNMXX199","price":59.95,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0816\/2584\/1908\/files\/1WCHZSDNMXX_1.jpg?v=1782348498"},{"product_id":"woolbabe-merino-cotton-zip-swaddle-flax-marl","title":"Merino Cotton Zip Swaddle - Flax Marl","description":"\u003cp\u003eSettle your newborn with ease using the Woolbabe Fitted Zip Swaddle, a cosy essential in the Woolbabe Daydream Collection. Made from the same much loved signature Woolbabe blend of 30 percent merino and 70 percent certified organic cotton, this gorgeous irregular rib fabric offers gentle stretch, soft structure and temperature regulation for safer, more comfortable sleep.\u003cbr\u003e\u003cbr\u003eDesigned to fit babies from newborn to 3 months, the Fitted Zip Swaddle creates a snug, womb-like feel that helps reduce startle reflex and supports longer, more settled rest. Its stretchy, breathable fabric makes it simple to achieve a secure wrap every time, without the bulk or complexity of traditional swaddling techniques.\u003cbr\u003e\u003c\/p\u003e\n\u003cdiv\u003eNaturally breathable and odour resistant, the merino and organic cotton blend keeps your baby cosy without overheating. Whether used for daytime naps or night-time sleep, this swaddle coordinates beautifully with the full Daydream collection, making it a thoughtful addition to any newborn wardrobe or baby shower gift.\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003cdiv\u003eSuitable from newborn until your baby shows signs of rolling.\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eWe are so happy to have this beautiful Woolbabe Rib Daydream Collection for you and your bub to love - the perfect Night and Day collection.\u003c\/div\u003e","brand":"Woolbabe","offers":[{"title":"NB - 3 months","offer_id":48762947305716,"sku":"1WCHZSFMXXX199","price":59.95,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0816\/2584\/1908\/files\/1WCHZSFMXXX_1.jpg?v=1782348501"},{"product_id":"woolbabe-merino-cotton-zip-swaddle-natural-marl","title":"Merino Cotton Zip Swaddle - Natural Marl","description":"\u003cp\u003eSettle your newborn with ease using the Woolbabe Fitted Zip Swaddle, a cosy essential in the Woolbabe Daydream Collection. Made from the same much loved signature Woolbabe blend of 30 percent merino and 70 percent certified organic cotton, this gorgeous irregular rib fabric offers gentle stretch, soft structure and temperature regulation for safer, more comfortable sleep.\u003cbr\u003e\u003cbr\u003eDesigned to fit babies from newborn to 3 months, the Fitted Zip Swaddle creates a snug, womb-like feel that helps reduce startle reflex and supports longer, more settled rest. Its stretchy, breathable fabric makes it simple to achieve a secure wrap every time, without the bulk or complexity of traditional swaddling techniques.\u003cbr\u003e\u003c\/p\u003e\n\u003cdiv\u003eNaturally breathable and odour resistant, the merino and organic cotton blend keeps your baby cosy without overheating. Whether used for daytime naps or night-time sleep, this swaddle coordinates beautifully with the full Daydream collection, making it a thoughtful addition to any newborn wardrobe or baby shower gift.\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003cdiv\u003eSuitable from newborn until your baby shows signs of rolling.\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eWe are so happy to have this beautiful Woolbabe Rib Daydream Collection for you and your bub to love - the perfect Night and Day collection.\u003c\/div\u003e","brand":"Woolbabe","offers":[{"title":"NB - 3 months","offer_id":48762947764468,"sku":"1WCHZSNMXXX199","price":59.95,"currency_code":"NZD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0816\/2584\/1908\/files\/1WCHZSNMXXX_1.jpg?v=1782348503"},{"product_id":"woolbabe-merino-cotton-zip-swaddle-pebble-marl","title":"Merino Cotton Zip Swaddle - Pebble Marl","description":"\u003cp\u003eSettle your newborn with ease using the Woolbabe Fitted Zip Swaddle, a cosy essential in the Woolbabe Daydream Collection. Made from the same much loved signature Woolbabe blend of 30 percent merino and 70 percent certified organic cotton, this gorgeous irregular rib fabric offers gentle stretch, soft structure and temperature regulation for safer, more comfortable sleep.\u003cbr\u003e\u003cbr\u003eDesigned to fit babies from newborn to 3 months, the Fitted Zip Swaddle creates a snug, womb-like feel that helps reduce startle reflex and supports longer, more settled rest. Its stretchy, breathable fabric makes it simple to achieve a secure wrap every time, without the bulk or complexity of traditional swaddling techniques.\u003cbr\u003e\u003c\/p\u003e\n\u003cdiv\u003eNaturally breathable and odour resistant, the merino and organic cotton blend keeps your baby cosy without overheating. Whether used for daytime naps or night-time sleep, this swaddle coordinates beautifully with the full Daydream collection, making it a thoughtful addition to any newborn wardrobe or baby shower gift.\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003cdiv\u003eSuitable from newborn until your baby shows signs of rolling.\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eWe are so happy to have this beautiful Woolbabe Rib Daydream Collection for you and your bub to love - the perfect Night and Day collection.\u003c\/div\u003e","brand":"Woolbabe","offers":[{"title":"NB - 3 months","offer_id":48762948321524,"sku":"1WCHZSPMXXX199","price":59.95,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0816\/2584\/1908\/files\/1WCHZSPMXXX_1.jpg?v=1782348502"},{"product_id":"woolbabe-merino-cotton-zip-swaddle-tide-marl","title":"Merino Cotton Zip Swaddle - Tide Marl","description":"\u003cp\u003eSettle your newborn with ease using the Woolbabe Fitted Zip Swaddle, a cosy essential in the Woolbabe Daydream Collection. Made from the same much loved signature Woolbabe blend of 30 percent merino and 70 percent certified organic cotton, this gorgeous irregular rib fabric offers gentle stretch, soft structure and temperature regulation for safer, more comfortable sleep.\u003cbr\u003e\u003cbr\u003eDesigned to fit babies from newborn to 3 months, the Fitted Zip Swaddle creates a snug, womb-like feel that helps reduce startle reflex and supports longer, more settled rest. Its stretchy, breathable fabric makes it simple to achieve a secure wrap every time, without the bulk or complexity of traditional swaddling techniques.\u003cbr\u003e\u003c\/p\u003e\n\u003cdiv\u003eNaturally breathable and odour resistant, the merino and organic cotton blend keeps your baby cosy without overheating. Whether used for daytime naps or night-time sleep, this swaddle coordinates beautifully with the full Daydream collection, making it a thoughtful addition to any newborn wardrobe or baby shower gift.\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003cdiv\u003eSuitable from newborn until your baby shows signs of rolling.\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eWe are so happy to have this beautiful Woolbabe Rib Daydream Collection for you and your bub to love - the perfect Night and Day collection.\u003c\/div\u003e","brand":"Woolbabe","offers":[{"title":"NB - 3 months","offer_id":48762948845812,"sku":"1WCHZSTDMXX199","price":59.95,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0816\/2584\/1908\/files\/1WCHZSTDMXX_1.jpg?v=1782348504"},{"product_id":"the-sleep-store-merino-jersey-zip-swaddle-cream","title":"Merino Jersey Zip Swaddle - Cream","description":"\u003cdiv\u003eThe Sleep Store Jersey Merino Fitted Zip Swaddle is a great way to help your newborn with their startle reflex, making them feel safe and secure. It will help them to settle more easily and sleep for a longer period. The merino used to make these silky smooth fitted swaddles is made from a beautiful 200g, 100% New Zealand merino wool, knitted just for us. Perfect for all year round use - simply adjust layers underneath to suit!\u003cbr\u003e\u003cbr\u003eThe extra fine single jersey Merino has a delicious quality tee shirt type feel to it that is just so soft and smooth - the smoothest of our Merino! They have a comfortable stretch and are designed to be escape proof so those little hands can't creep up and out of the swaddle. The side zip opening , makes for a quick and secure swaddling and easy nappy changing. You don't need to be an expert swaddler, simply place baby on the swaddle and zip around for a better night's sleep. \u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eComes in colours that coordinate with the rest of the Jersey Merino range - pair with a long sleeve bodysuit, a gown or even a zipsuit!\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003ca href=\"https:\/\/www.thesleepstore.co.nz\/the-sleep-store\/?_bc_fsnf=1\u0026amp;Type=The+Sleep+Store+-+Jersey+Merino\u0026amp;page=1\" target=\"_blank\"\u003e\u003c\/a\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\u003cspan style=\"font-weight: bold;\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eAwards\u003c\/span\u003e\u003cbr\u003eOHBaby! Awards 2024 - SILVER WINNER - Best Baby Merino - The Sleep Store\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\u003cspan style=\"font-weight: bold;\"\u003eOHBaby! Awards 2022 - SILVER WINNER - Best Baby Merino - The Sleep Store\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cbr\u003e\n\u003c\/div\u003e","brand":"The Sleep Store","offers":[{"title":"Newborn","offer_id":48762975125748,"sku":"1C-JM-FZS-CRE-100","price":69.95,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0816\/2584\/1908\/files\/1C-JM-FZS-CRE_1.jpg?v=1782369784"},{"product_id":"the-sleep-store-merino-jersey-zip-swaddle-lily-pink-stripe","title":"Merino Jersey Zip Swaddle - Lily Pink Stripe","description":"\u003cdiv\u003eThe Sleep Store Jersey Merino Fitted Zip Swaddle is a great way to help your newborn with their startle reflex, making them feel safe and secure. It will help them to settle more easily and sleep for a longer period. The merino used to make these silky smooth fitted swaddles is made from a beautiful 200g, 100% New Zealand merino wool, knitted just for us. Perfect for all year round use - simply adjust layers underneath to suit!\u003cbr\u003e\u003cbr\u003eThe extra fine single jersey Merino has a delicious quality tee shirt type feel to it that is just so soft and smooth - the smoothest of our Merino! They have a comfortable stretch and are designed to be escape proof so those little hands can't creep up and out of the swaddle. The side zip opening , makes for a quick and secure swaddling and easy nappy changing. You don't need to be an expert swaddler, simply place baby on the swaddle and zip around for a better night's sleep. \u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eComes in colours that coordinate with the rest of the Jersey Merino range - pair with a long sleeve bodysuit, a gown or even a zipsuit!\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003ca href=\"https:\/\/www.thesleepstore.co.nz\/the-sleep-store\/?_bc_fsnf=1\u0026amp;Type=The+Sleep+Store+-+Jersey+Merino\u0026amp;page=1\" target=\"_blank\"\u003e\u003c\/a\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\u003cspan style=\"font-weight: bold;\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eAwards\u003c\/span\u003e\u003cbr\u003eOHBaby! Awards 2024 - SILVER WINNER - Best Baby Merino - The Sleep Store\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\u003cspan style=\"font-weight: bold;\"\u003eOHBaby! Awards 2022 - SILVER WINNER - Best Baby Merino - The Sleep Store\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cbr\u003e\n\u003c\/div\u003e","brand":"The Sleep Store","offers":[{"title":"Newborn","offer_id":48762975682804,"sku":"1C-JM-FZS-LPS-100","price":69.95,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0816\/2584\/1908\/files\/1C-JM-FZS-LPS_1_9792e282-d3aa-4069-ad2b-98ebec49213a.jpg?v=1782369789"},{"product_id":"the-sleep-store-merino-jersey-zip-swaddle-oat-stripe","title":"Merino Jersey Zip Swaddle - Oat Stripe","description":"\u003cdiv\u003eThe Sleep Store Jersey Merino Fitted Zip Swaddle is a great way to help your newborn with their startle reflex, making them feel safe and secure. It will help them to settle more easily and sleep for a longer period. The merino used to make these silky smooth fitted swaddles is made from a beautiful 200g, 100% New Zealand merino wool, knitted just for us. Perfect for all year round use - simply adjust layers underneath to suit!\u003cbr\u003e\u003cbr\u003eThe extra fine single jersey Merino has a delicious quality tee shirt type feel to it that is just so soft and smooth - the smoothest of our Merino! They have a comfortable stretch and are designed to be escape proof so those little hands can't creep up and out of the swaddle. The side zip opening , makes for a quick and secure swaddling and easy nappy changing. You don't need to be an expert swaddler, simply place baby on the swaddle and zip around for a better night's sleep. \u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eComes in colours that coordinate with the rest of the Jersey Merino range - pair with a long sleeve bodysuit, a gown or even a zipsuit!\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003ca href=\"https:\/\/www.thesleepstore.co.nz\/the-sleep-store\/?_bc_fsnf=1\u0026amp;Type=The+Sleep+Store+-+Jersey+Merino\u0026amp;page=1\" target=\"_blank\"\u003e\u003c\/a\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\u003cspan style=\"font-weight: bold;\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eAwards\u003c\/span\u003e\u003cbr\u003eOHBaby! Awards 2024 - SILVER WINNER - Best Baby Merino - The Sleep Store\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\u003cspan style=\"font-weight: bold;\"\u003eOHBaby! Awards 2022 - SILVER WINNER - Best Baby Merino - The Sleep Store\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cbr\u003e\n\u003c\/div\u003e","brand":"The Sleep Store","offers":[{"title":"Newborn","offer_id":48762976731380,"sku":"1C-JM-FZS-OTS-100","price":69.95,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0816\/2584\/1908\/files\/1C-JM-FZS-OTS_1.jpg?v=1782369789"},{"product_id":"the-sleep-store-merino-jersey-zip-swaddle-thyme-stripe","title":"Merino Jersey Zip Swaddle - Thyme Stripe","description":"\u003cdiv\u003eThe Sleep Store Jersey Merino Fitted Zip Swaddle is a great way to help your newborn with their startle reflex, making them feel safe and secure. It will help them to settle more easily and sleep for a longer period. The merino used to make these silky smooth fitted swaddles is made from a beautiful 200g, 100% New Zealand merino wool, knitted just for us. Perfect for all year round use - simply adjust layers underneath to suit!\u003cbr\u003e\u003cbr\u003eThe extra fine single jersey Merino has a delicious quality tee shirt type feel to it that is just so soft and smooth - the smoothest of our Merino! They have a comfortable stretch and are designed to be escape proof so those little hands can't creep up and out of the swaddle. The side zip opening , makes for a quick and secure swaddling and easy nappy changing. You don't need to be an expert swaddler, simply place baby on the swaddle and zip around for a better night's sleep. \u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eComes in colours that coordinate with the rest of the Jersey Merino range - pair with a long sleeve bodysuit, a gown or even a zipsuit!\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003ca href=\"https:\/\/www.thesleepstore.co.nz\/the-sleep-store\/?_bc_fsnf=1\u0026amp;Type=The+Sleep+Store+-+Jersey+Merino\u0026amp;page=1\" target=\"_blank\"\u003e\u003c\/a\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\u003cspan style=\"font-weight: bold;\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eAwards\u003c\/span\u003e\u003cbr\u003eOHBaby! Awards 2024 - SILVER WINNER - Best Baby Merino - The Sleep Store\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\u003cspan style=\"font-weight: bold;\"\u003eOHBaby! Awards 2022 - SILVER WINNER - Best Baby Merino - The Sleep Store\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cbr\u003e\n\u003c\/div\u003e","brand":"The Sleep Store","offers":[{"title":"Newborn","offer_id":48762977222900,"sku":"1C-JM-FZS-TMS-100","price":69.95,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0816\/2584\/1908\/files\/1C-JM-FZS-TMS_1.jpg?v=1782369790"},{"product_id":"the-sleep-store-merino-jersey-blanket-lily-pink-stripe","title":"Merino Jersey Blanket - Lily Pink Stripe","description":"\u003cdiv\u003eThe generously sized Jersey Merino Swaddle Blanket is a very versatile blanket, and certainly not just for little newborns! You can use them for swaddling, as a blanket in the bassinet or cot and they are also lovely for snuggling under on the sofa. They also make a beautiful baby shower present. Made from 100% extra fine single jersey New Zealand merino wool, this blanket has a beautifully soft, tee shirt-like feel with a gentle stretch. They are nice and stretchy with high retention allowing your swaddle to spring back and keep it's shape.\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eMerino is naturally temperature regulating and moisture wicking, helping babies stay cosy without overheating. It keeps warmth in when it’s cool, releases heat when it’s warm, and helps reduce that clammy feeling that can make babies uncomfortable.\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eThis blanket it sized 100 x 100cm and comes in a range of colours to match back to the rest of the Jersey Merino range.\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003cdiv\u003eAt The Sleep Store, we are passionate about helping new babies, children and parents sleep better, which is why we've developed our exclusive range of 100% Merino clothing and sleepwear. Layers of Merino are an essential tool in helping children sleep better during the cooler months and our range of merino separates offers versatility for a wide range of ages and stages.\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\u003cspan style=\"font-weight: bold;\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eAwards\u003c\/span\u003e\u003cbr\u003eOHBaby! Awards 2024 - SILVER WINNER - Best Baby Merino - The Sleep Store\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan style=\"font-weight: bold;\"\u003eOHBaby! Awards 2022 - SILVER WINNER - Best Baby Merino - The Sleep Store\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/div\u003e","brand":"The Sleep Store","offers":[{"title":"100 x 100cm","offer_id":48762991247604,"sku":"1C-JM-SB-LPS-100","price":79.95,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0816\/2584\/1908\/files\/1C-JM-SB-LPS-100_1.jpg?v=1782369833"},{"product_id":"the-sleep-store-merino-jersey-blanket-lily-pink","title":"Merino Jersey Blanket - Lily Pink","description":"\u003cdiv\u003eThe generously sized Jersey Merino Swaddle Blanket is a very versatile blanket, and certainly not just for little newborns! You can use them for swaddling, as a blanket in the bassinet or cot and they are also lovely for snuggling under on the sofa. They also make a beautiful baby shower present. Made from 100% extra fine single jersey New Zealand merino wool, this blanket has a beautifully soft, tee shirt-like feel with a gentle stretch. They are nice and stretchy with high retention allowing your swaddle to spring back and keep it's shape.\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eMerino is naturally temperature regulating and moisture wicking, helping babies stay cosy without overheating. It keeps warmth in when it’s cool, releases heat when it’s warm, and helps reduce that clammy feeling that can make babies uncomfortable.\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eThis blanket it sized 100 x 100cm and comes in a range of colours to match back to the rest of the Jersey Merino range.\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003cdiv\u003eAt The Sleep Store, we are passionate about helping new babies, children and parents sleep better, which is why we've developed our exclusive range of 100% Merino clothing and sleepwear. Layers of Merino are an essential tool in helping children sleep better during the cooler months and our range of merino separates offers versatility for a wide range of ages and stages.\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\u003cspan style=\"font-weight: bold;\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eAwards\u003c\/span\u003e\u003cbr\u003eOHBaby! Awards 2024 - SILVER WINNER - Best Baby Merino - The Sleep Store\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan style=\"font-weight: bold;\"\u003eOHBaby! Awards 2022 - SILVER WINNER - Best Baby Merino - The Sleep Store\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/div\u003e","brand":"The Sleep Store","offers":[{"title":"100 x 100cm","offer_id":48762991804660,"sku":"1C-JM-SB-LYP-100","price":79.95,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0816\/2584\/1908\/files\/1C-JM-SB-LYP-100_1.jpg?v=1782369839"},{"product_id":"the-sleep-store-merino-jersey-blanket-oat","title":"Merino Jersey Blanket - Oat","description":"\u003cdiv\u003eThe generously sized Jersey Merino Swaddle Blanket is a very versatile blanket, and certainly not just for little newborns! You can use them for swaddling, as a blanket in the bassinet or cot and they are also lovely for snuggling under on the sofa. They also make a beautiful baby shower present. Made from 100% extra fine single jersey New Zealand merino wool, this blanket has a beautifully soft, tee shirt-like feel with a gentle stretch. They are nice and stretchy with high retention allowing your swaddle to spring back and keep it's shape.\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eMerino is naturally temperature regulating and moisture wicking, helping babies stay cosy without overheating. It keeps warmth in when it’s cool, releases heat when it’s warm, and helps reduce that clammy feeling that can make babies uncomfortable.\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eThis blanket it sized 100 x 100cm and comes in a range of colours to match back to the rest of the Jersey Merino range.\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003cdiv\u003eAt The Sleep Store, we are passionate about helping new babies, children and parents sleep better, which is why we've developed our exclusive range of 100% Merino clothing and sleepwear. Layers of Merino are an essential tool in helping children sleep better during the cooler months and our range of merino separates offers versatility for a wide range of ages and stages.\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\u003cspan style=\"font-weight: bold;\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eAwards\u003c\/span\u003e\u003cbr\u003eOHBaby! Awards 2024 - SILVER WINNER - Best Baby Merino - The Sleep Store\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan style=\"font-weight: bold;\"\u003eOHBaby! Awards 2022 - SILVER WINNER - Best Baby Merino - The Sleep Store\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/div\u003e","brand":"The Sleep Store","offers":[{"title":"100 x 100cm","offer_id":48762992492788,"sku":"1C-JM-SB-OT-100","price":79.95,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0816\/2584\/1908\/files\/1C-JM-SB-OT-100_1.jpg?v=1782369843"},{"product_id":"the-sleep-store-merino-jersey-blanket-oat-stripe","title":"Merino Jersey Blanket - Oat Stripe","description":"\u003cdiv\u003eThe generously sized Jersey Merino Swaddle Blanket is a very versatile blanket, and certainly not just for little newborns! You can use them for swaddling, as a blanket in the bassinet or cot and they are also lovely for snuggling under on the sofa. They also make a beautiful baby shower present. Made from 100% extra fine single jersey New Zealand merino wool, this blanket has a beautifully soft, tee shirt-like feel with a gentle stretch. They are nice and stretchy with high retention allowing your swaddle to spring back and keep it's shape.\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eMerino is naturally temperature regulating and moisture wicking, helping babies stay cosy without overheating. It keeps warmth in when it’s cool, releases heat when it’s warm, and helps reduce that clammy feeling that can make babies uncomfortable.\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eThis blanket it sized 100 x 100cm and comes in a range of colours to match back to the rest of the Jersey Merino range.\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003cdiv\u003eAt The Sleep Store, we are passionate about helping new babies, children and parents sleep better, which is why we've developed our exclusive range of 100% Merino clothing and sleepwear. Layers of Merino are an essential tool in helping children sleep better during the cooler months and our range of merino separates offers versatility for a wide range of ages and stages.\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\u003cspan style=\"font-weight: bold;\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eAwards\u003c\/span\u003e\u003cbr\u003eOHBaby! Awards 2024 - SILVER WINNER - Best Baby Merino - The Sleep Store\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan style=\"font-weight: bold;\"\u003eOHBaby! Awards 2022 - SILVER WINNER - Best Baby Merino - The Sleep Store\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/div\u003e","brand":"The Sleep Store","offers":[{"title":"100 x 100cm","offer_id":48762993082612,"sku":"1C-JM-SB-OTS-100","price":79.95,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0816\/2584\/1908\/files\/1C-JM-SB-OTS-100_1.jpg?v=1782369837"},{"product_id":"the-sleep-store-merino-jersey-blanket-thyme-stripe","title":"Merino Jersey Blanket - Thyme Stripe","description":"\u003cdiv\u003eThe generously sized Jersey Merino Swaddle Blanket is a very versatile blanket, and certainly not just for little newborns! You can use them for swaddling, as a blanket in the bassinet or cot and they are also lovely for snuggling under on the sofa. They also make a beautiful baby shower present. Made from 100% extra fine single jersey New Zealand merino wool, this blanket has a beautifully soft, tee shirt-like feel with a gentle stretch. They are nice and stretchy with high retention allowing your swaddle to spring back and keep it's shape.\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eMerino is naturally temperature regulating and moisture wicking, helping babies stay cosy without overheating. It keeps warmth in when it’s cool, releases heat when it’s warm, and helps reduce that clammy feeling that can make babies uncomfortable.\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003eThis blanket it sized 100 x 100cm and comes in a range of colours to match back to the rest of the Jersey Merino range.\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003cdiv\u003eAt The Sleep Store, we are passionate about helping new babies, children and parents sleep better, which is why we've developed our exclusive range of 100% Merino clothing and sleepwear. 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The 30% merino content means the wrap helps to regulate your precious newborn's temperature, helping to settle baby quicker. Older children will enjoy snuggling under one of these wraps on the sofa or in bed too. Attractive stripes and prints with matching solid colour binding.\u003c\/p\u003e\u003cp style=\"overflow-wrap: break-word; margin-top: 5px; margin-bottom: 5px;\"\u003eIdeal for swaddling from newborn to 6 months on average. \u003cbr\u003e\u003c\/p\u003e\u003cp style='overflow-wrap: break-word; margin-top: 5px; margin-bottom: 5px; color: rgb(0, 0, 0); font-family: Arial, \"sans serif\", tahoma, verdana, helvetica; font-size: 12px;'\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Woolbabe","offers":[{"title":"110 x 110cm","offer_id":48763028734196,"sku":"1WMOCSBBBXXXX","price":69.95,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0816\/2584\/1908\/files\/1WMOCSBBB_1.jpg?v=1782348434"},{"product_id":"woolbabe-merino-cotton-swaddle-blanket-buttercup","title":"Merino Cotton Swaddle Blanket - Buttercup","description":"\u003cp style=\"overflow-wrap: break-word; margin-top: 5px; margin-bottom: 5px;\"\u003eOur gorgeous Woolbabe fabric makes a divine swaddling wrap for your newborn and now we've added super soft organic cotton!\u003c\/p\u003e\u003cp style=\"overflow-wrap: break-word; margin-top: 5px; margin-bottom: 5px;\"\u003eThis wrap washes up beautifully and just gets softer and easier to wrap with the more you use it. The 30% merino content means the wrap helps to regulate your precious newborn's temperature, helping to settle baby quicker. Older children will enjoy snuggling under one of these wraps on the sofa or in bed too. 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