Looking for a little comfy pal for your bub? The Little Linen Baby Lovie is the perfect companion for your little one. Whether you call it a lovie, comforter, security blanket and the list goes on, your little one will be sure...

The Kiss Co. have created a the sweetest most beautiful gift from your baby to a new big sibling. Children thrive on feelings of belonging and affection that come from strong bonds within their family.  Being...

The Cloud B Nighty Night Owl has got your back even in the middle of the night! When baby stirs or startles, this owl's sound-activated sensor automatically restarts its soothing white noise to ease your baby back into...

Sleepytot’s award winning baby comforters have little velcro paws which can hold onto dummies, soothers or teethers. The Millpond Child Sleep Clinic (UK) recommend Sleepy Tot comforters as a way of helping little ones find...

Sleepytot’s award winning baby comforters have little velcro paws which can hold onto dummies, soothers or teethers. The Millpond Child Sleep Clinic (UK) recommend Sleepy Tot comforters as a way of helping little ones find their...

Sleepytot’s award winning baby comforters have little velcro paws which can hold onto dummies, soothers or teethers. The Millpond Child Sleep Clinic (UK) recommend Sleepy Tot comforters as a way of helping little ones find their...

Sleepytot’s award winning baby comforters have little velcro paws which can hold onto dummies, soothers or teethers. The Millpond Child Sleep Clinic (UK) recommend Sleepy Tot comforters as a way of helping little ones find their...

These gorgeous bunny comforters are tactile and soft.  Made from 100% GOTS certified organic cotton muslin. Many children self sooth by touching fabric or rubbing fabric against their face so these are the perfect size for...

This beautifully soft and gentle Little Bamboo Baby Comforter will be your baby's best friend.Made of lovely soft viscose from bamboo, it will be a favourite snuggling toy.Once your wee one has become attached to a comforter The...

Rolled up tight and presented with a ribbon round it, Bashful Bunny Soother is the perfect gift for any newborn arrival. When the soother is untied, Bashful Bunny won't let go - nor will anybody else's paws, especially...

If your baby loves their wool blanket, here’s a handy alternative to carry around!  These cute little mini aircell blankies are custom made for The Sleep Store in Auckland. Made from the same lovely 100% NZ Merino wool and...

The famous Sophie La Girafe in an adorable blankie form! Gentle colours and a very soft feel to reassure and comfort baby. This practical comforter comes complete with a velcro fastener to hold baby’s dummy and a pocket for...

Jamie Kay Snuggle Bunnies are the cutest new arrivals! Elsie the Kitty is no exception! Featuring the sweetest little heart patch design you're bound to fall in love. Coming in a variety of calming colours and two...

Jamie Kay Snuggle Bunnies are the cutest new arrivals! Penelope the Bunny is no exception!  Featuring the sweetest little heart patch design you're bound to fall in love. Coming in a variety of calming colours and...

Jamie Kay Snuggle Bunnies are the cutest new arrivals! Penelope the Bunny is no exception!  Featuring the sweetest little heart patch design you're bound to fall in love. Coming in a variety of calming colours and...

Jamie Kay Snuggle Bunnies are the cutest new arrivals! George the Bear is no exception!  Featuring the sweetest little heart patch design you're bound to fall in love. Coming in a variety of calming colours and...

Jamie Kay Snuggle Bunnies are the cutest new arrivals! George the Bear is no exception!   Featuring the sweetest little heart patch design you're bound to fall in love. Coming in a variety of calming colours...

Jamie Kay Snuggle Bunnies are the cutest new arrivals! Elsie the Kitty is no exception!  Featuring the sweetest little heart patch design you're bound to fall in love. Coming in a variety of calming colours and...