Cream deluxe rib merino swaddle blanket with a brand logo on a white background

Merino Deluxe Rib Baby Swaddle Blanket - Ecru

100 x 100cm
$69.95
Sale price  $69.95 Regular price 
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Cream deluxe rib merino swaddle blanket with a brand logo on a white background

The Sleep Store

Merino Deluxe Rib Baby Swaddle Blanket - Ecru

$69.95
Sale price  $69.95 Regular price 
0cm
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Size: 100 x 100cm

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Highlights

  • Calming and snug for newborns
  • 100% NZ Merino Wool — naturally temperature regulating
  • Generous 100 × 100cm size — easy to wrap
  • Soft 220gsm rib knit — gentle against delicate skin
  • Versatile — use as a blanket, pram layer, or tummy-time mat
  • Durable and easy to care for

Description

The Sleep Store Deluxe Merino Swaddle Blanket is a beautifully soft, premium essential designed to support calm, comfortable sleep from the very beginning. This generously sized 100 x 100cm swaddle offers the warmth, breathability, and reassurance that merino is known for, making it ideal for newborns and young babies.

Swaddling helps recreate the snug, secure feeling of the womb, which can reduce the startle reflex and encourage longer, more settled sleep. Made from 100% New Zealand Merino Wool rib knit fabric, this swaddle naturally regulates your baby’s temperature, helping keep them warm without overheating and comfortable through changing conditions. This makes it especially well suited to cooler months, or for parents who want a natural fibre they can rely on day and night.

The generous square size makes swaddling easier, whether you’re learning for the first time or already confident with your wrap. As your baby grows, this swaddle continues to be incredibly versatile. Use it as a light blanket in the bassinet or cot, a cosy layer in the pram, a soft surface for tummy time, or a comforting wrap when you’re out and about.

At The Sleep Store, we’re passionate about helping children sleep better, and merino plays a big role in that. Often called the “miracle fibre”, merino is naturally temperature regulating, moisture wicking, odour resistant, and even naturally fire retardant. It helps children stay warm in winter, cool in warmer conditions, and comfortable without waking up clammy – all with the added bonus of needing less frequent washing.

About the Deluxe Merino Range
The Sleep Store Deluxe Merino range is designed to deliver superior warmth, comfort, and durability for growing babies, toddlers, and children. Made from luscious 220gsm, 100% merino rib fabric, this range is thicker, warmer, and more hard-wearing than many alternatives on the market. Naturally temperature regulating and breathable, Deluxe Merino helps keep little bodies cosy in winter without overheating as they move and play. Soft, stretchy, and made to last, it’s the perfect layering range for better sleep and everyday warmth.

Awards
OHBaby! Awards 2024 - SILVER WINNER - Best Baby Merino - The Sleep Store
OHBaby! Awards 2022 - SILVER WINNER - Best Baby Merino - The Sleep Store

Materials & Care

Materials:

  • 100% New Zealand Merino Wool (220gsm) — Woolmark Extra Fine, 19.5 Microns, STANDARD 100 by OEKO-TEX certified

Care:

  • Cool hand or machine wash on wool cycle with wool detergent
  • Do not wring or tumble dry — lay flat or hang dry immediately after washing
  • Pilling is normal with soft merino fibres rubbing against other fabrics such as flannelette — this is considered normal wear and tear
  • Protect from moths and silverfish — ensure garments are clean before storing and use lavender or cedar wood to deter moths and silverfish

Delivery & Returns

Free 30 min Click & Collect (AKL): From our West Auckland warehouse. Order before 4pm for pick up by 5pm. Click & Collect open 9.00am – 5pm Monday to Friday (excluding public holidays).

Same Day Dispatch: We aim to dispatch all orders placed before 1:00pm NZT, Monday to Friday, on the same business day. This excludes public holidays and high order volume promotional periods.

Delivery times: Most NZ orders arrive overnight (business days only). South Island allow up to 3 business days. Large deliveries will take longer. AU Delivery time is approx 3-6 working days into main cities, and 5-7 working days outside main centres. We cannot guarantee any of these times.

Standard Delivery: Free on orders over $120 (excluding bulky items). Shipping starts at $8 (within NZ) and $15 (to AU) based on weight and postcode.

Express Delivery (NZ Only): Delivered same business day to residential addresses only, between 6pm and 9pm**. View full details here.

365 Day Returns & Exchanges: Return an item for a full refund within 90 days from purchase. Exchange your order up to 365 days from purchase. View the full returns policy.

Excludes custom & pre-order items. View full shipping policy
**Weight limit and fee applies.

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