A colourful teething ring with numerous textures!Healthy and natural, this teething ring is made of 100% natural rubber, pulled from the Hevea tree latex, and food-grade paints.With numerous soft parts to chew and with various...

Come along on a journey with Aroha, as she wards off nervousness, fear, worrying thoughts and apprehension, with simple, yet effective tools that everyone can use. This beautiful picture books takes children on a journey through...

Meet sleepy kiwi and cute caring little kiwi who wakes up at night to watch over sleeping babies.  Sleepy kiwi is bold so even the youngest eyes can see him, his story is told through chunky black and white images that...

By Sam McBratney &  Illustrated by Anita Jeram The story of Little and Big Nutbrown Hares' efforts to express their love for each other has become a publishing phenomenon, selling more than 18 million copies...

This double ring toy soothes and stimulates baby’s inflamed gums.The two soft rings are liquid-filled for chilling, and when baby chews them, the cold anaesthetises the pain caused by teething.Both rings also have a textured...

If your baby loves their wool blanket, here’s a handy alternative to carry around!  These cute little mini aircell blankies are custom made for The Sleep Store in Auckland. Made from the same lovely 100% NZ Merino wool and...

Bedhead Legionnaire hats are so soft and comfortable over the ears and back of the neck making them the perfect baby sun hat!The Legionnaire hat is built for comfort, so much that kids forget they’re wearing it - making it the...

Getting the temperature just right for your child can be tricky.  This cute Dreambaby Crocodile Room & Bath Thermometer helps take away the guesswork.Tested to Toy Standard (EN 71) HighlightsChecks temperature...

A sleep journal for the first 12 weeks of baby's life.     A great journal to help establish really healthy sleep time routines through reading to them from day one. There are sleep tips throughout to help...

Keep your infant's feet snug and warm with beautiful Lamington merino socks. Lamington's Design Collection is made up of bright and fun designs, both kids and adults will love. Made in NZ from a blend of 70% Merino, 25%...

These tiny jellyfish will never sting - but they will use their suction cup tentacles to stick to all sorts of stuff including the wall, the tub and even each other so they can be formed into cool shapes and structures...

Snuggly merino tights are a fabulous option for children of all ages during the cooler months.  Made from the same fine merino as the famous Lamington socks range, these tights provide an extra wool layer on chilly days. ...

Keep your little one's feet snug and warm with knee high merino socks with a rib texture. Made in NZ from a blend of 70% Merino, 25% Nylon and 5% Elastane. This combination is soft, warm and durable. Perfect for day or night...

Perfect for your baby & junior sunnies or prescription glasses!This durable case will keep your shades or glasses out of harm's way when taking them on the go. Compact size makes sure they fit in your bag easily! Standard...